The “Seinfeld” Strategy

An aspiring young comedian, Brad Isaac, ran into Jerry Seinfeld (one of the most successful comics to ever live) at a comedy gig one night. 

Isaac asked Seinfeld, “Jerry, any tips for a young comic?”

Seinfeld responded “The best way to be a better comic is to create better jokes. 

The best way to create better jokes is to write every day.

Get a big calendar, put it on a wall and every day you do that task, put a big red X over that day. 

After a few days you’ll have a chain and your job is to not break that chain”.

Just like that, Isaac had the greatest tip his career could hope for.

Work on your goals everyday and don’t break the streak.

In case you aren’t feeling that, let’s take John Grisham, crime novelist. Grisham has published 33 books, 10 of which were made into movies. 

Grisham always knew that for him to be successful, he needed to write every day.

He would wake every morning at 5am to go to the office early. While there, he would take his yellow notepad and wouldn’t move until he had written at least 1 page. 

He knew that no matter how long that page took, it added momentum.

Neither Seinfeld nor Grisham ever mentioned the need to be perfect. 

Motivation, perfection, creativity and all other factors were secondary to simply being consistent. 

Never let perfect be the enemy of good. 

A small step in the right direction will always be one step closer than where you are now. 

So what is something you need to do every day?